CPM Formula:
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CPM (Cents Per Mile/Point) is a metric used to evaluate the value of reward points or miles. It represents how many cents each point or mile is worth when redeemed for a specific purchase.
The calculator uses the CPM formula:
Where:
Explanation: This calculation helps determine whether using points/miles provides good value compared to paying cash.
Details: Calculating CPM helps maximize the value of reward programs by identifying the best redemption opportunities and avoiding poor-value redemptions.
Tips: Enter the cash price in dollars and the number of points required. Both values must be positive numbers for accurate calculation.
Q1: What is a good CPM value?
A: Generally, 1 cent per point is considered baseline value. Values above 1.5 cents are good, while values above 2 cents are excellent.
Q2: Should I always choose the highest CPM redemption?
A: Not necessarily. Consider your travel needs, point expiration, and alternative redemption options before deciding.
Q3: Does CPM vary by reward program?
A: Yes, different programs have different point valuations. Always calculate CPM for specific redemptions rather than relying on general valuations.
Q4: Are there redemption fees that affect CPM?
A: Yes, some programs charge fees on award bookings. Include these fees in your cash price calculation for accurate CPM.
Q5: Can CPM be used for cashback comparisons?
A: Yes, CPM can help compare the value of points/miles against straight cashback offers to determine the better option.